Often in a fashion editorial, I choose a single element to highlight in the scene. Perhaps it is avant garde clothing, or an incredible location, or a focus on makeup. In this editorial, featured in this month's issue of ZINK Magazine, the theme of my editorial 'Prismatic' was actually a photographic technique. Last summer I was teaching a workshop at Unique Photo and a friend and class attendee there approached me to tell me he made me a gift, and a challenge. He went out to his car and brought back a mirrored prism he had created. He told me that my creativity had inspired him, and in return he wanted to create something to inspire me.
For many months I looked at the prism on my shelf, with many ideas, but was just WAITING for the right opportunity. I planned a shoot where I would shoot the model against a bald sky and the mirrors would pick up reflections of surround buildings, textures, and really abstract the scene. Below you can watch a video about the creative process and kind of see how the prism works through the lens. Zink is still on the shelves now with this editorial, so check out Barnes and Noble (or any fashion magazine shops in NYC). Thank you to my creative team for their creative contributions, and of course I wouldn't have come up with this concept without the challenge from a fellow photographer! Thank you!